Arcadia Digital Marketing Agency

1. Discovery & Strategy Call: Within 7-9 days of sign-up, we’ll schedule a 30-60 minute call. This is after we’ve thoroughly analyzed your website and local market. During the call, we’ll discuss:

   • Our initial SEO analysis findings
   • Our customized strategy for the first 3 months
   • Targeted keywords to boost your visibility
   • Actionable steps and expectations

2. Keyword Optimization: We’ll delve into your website, niche, and competitors to identify the most impactful keywords for your business and Google My Business profile. This drives our optimization efforts and ongoing tracking.

3. Google My Business Power-Up: We’ll ensure your Google My Business (GMB) profile is:

   • Verified (or set up, if needed)
   • Fully optimized with accurate information and compelling content
   • Strategically positioned to aim for those coveted top 3 local search results

4. Website Enhancements: The first month focuses on strengthening the technical foundation of your website. We’ll:

   • Analyze and address technical SEO issues that hinder search engines and user experience.
   • Improve internal linking for better navigation and search engine understanding
   • Provide clear optimization recommendations, or directly implement the fixes (Tier 2 & 3)

5. Local Citation Boost: Every month, we’ll expand your online footprint by submitting your business to 20-30 high-quality local directories. Over 6 months, this creates a robust backlink profile of 90-120 citations.

6. Monthly Strategy Review: At the end of the first month, we’ll review your progress, celebrate wins, and refine our strategy for the coming months, ensuring continued growth.

Expanding Your Reach & Building Authority

• Strategic Citation Building: We’ll continue to list your business on 20-30 authoritative directories each month. This consistent effort reinforces your local presence and boosts your search visibility over time.

• Proactive Review Management: We’ll actively encourage and respond to customer reviews, aiming to secure at least 5 new, positive reviews this month. Excellent reviews build trust and act as social proof to attract more customers.

• Quality Link Building: Building on your optimized website foundation, we’ll start securing high-value backlinks. This involves:

  • Crafting keyword-rich articles
  • Placing these articles on reputable websites relevant to your industry
  • Strategically gaining 1-3 backlinks per month to signal authority to search engines

• Social Media Engagement: We’ll promote your business through tailored social media posts. This includes sharing updates, offers, local insights, and content from your GMB profile to amplify your reach.

• Continuous Improvement: We’ll closely monitor Google Search Console and Analytics, proactively addressing any issues hindering your rankings. You’ll receive targeted recommendations to help you climb closer to those top 10 positions.

• Month 2 Strategy Review: We’ll assess your progress at the end of the month, identify areas for further improvement, and outline our action plan for the following month.

Maintaining Momentum, Adapting for Success

• Results Review and Strategy Adjustment: Our experts will meticulously analyze your website’s performance data each month. Based on how your rankings are responding, we might:

  • Increase or refine submissions for greater impact
  • Recommend additional tactics to accelerate results
  • Seamlessly implement these changes to consistently optimize your campaign

• Citation Building (Months 1-6): We’ll continue strategically submitting your business to high-quality local directories throughout the first 6 months. This strengthens your online footprint, with each location listed in around 90-120 directories by the end of this period.

• Proactive Review Management: Maintaining a steady flow of positive reviews remains a priority. We’ll aim for at least 5 new reviews monthly, adjusting our efforts based on factors like your GMB listing’s age, current review volume, and industry competition.

• Quality Link Building: This crucial component drives both organic search rankings and supports your Google Maps visibility. We’ll consistently secure 1-3 valuable backlinks per month through content creation, blogger outreach, and strategic placement.

• Optional Local PPC: If you’ve chosen to add local PPC campaigns, we’ll provide:

  • Targeted campaign development (Google Ads, etc.)
  • Expert management and optimization aligned with your goals.
  • Detailed reporting to track performance and ROI

• Monthly Review Call: These calls are essential for collaboration. We’ll discuss your progress, answer questions, and ensure our evolving strategy continues to support your business objectives.

D&D SEO Services: Google Business Profile (GBP) Optimization

Maximize Your Visibility on Google Search & Maps

This Package Includes:

• GBP Claiming/Verification: We’ll ensure your listing exists and is under your control.
• Accurate & Consistent Info: Your name, address, phone, hours – all correct across the web.
• Category Optimization: The right categories = getting found by the right customers.
• Compelling Description: We’ll craft a description that highlights what makes you special.
• High-Quality Photos: Give customers a great visual first impression.
• In-Depth Profile Audit: We’ll pinpoint any errors or areas for improvement
• Competitive Strategy: Expert tips on using GBP features to outshine competitors.
• Success Report: We’ll explain all updates and how to maintain your strong profile.

Optional Ongoing Maintenance

• Stay Fresh, Save Time: We’ll manage your GBP updates, so you can focus on your business.

Click Here for Pricing & Details

D&D SEO Services: Local Conversion Maximizer

Turn Website Visitors into Real Customers

What We Do: We’ll diagnose why your online presence isn’t attracting enough local customers and give you a fix-it plan to boost conversions.

This Package Includes:

• Deep-Dive Analysis: We’ll uncover issues on your website, Google Business Profile, and competitor strategies that are hurting conversions.
• Actionable Roadmap: Get a clear plan detailing what to fix and how it impacts your bottom line.
• Upgrade Options: Choose targeted solutions that address your biggest problems:
  • Website Fixes: Improve search visibility, navigation, and persuasive content
  • Lead Generation Upgrade: Optimize for calls, form submissions, and chats
  • Reputation Boost: Get more reviews and showcase them prominently
• Data-Driven Results: We’ll implement changes, track results, and adapt for better conversions.
• Continuous Improvement: Get regular progress reports and strategy updates to keep boosting your success.

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Stop Losing Local Customers Online!

Website Design Services: Your Digital Storefront, Optimized for Success

Your website is often the first point of contact with potential customers. Make a lasting impression with a professionally designed website that not only showcases your brand but also drives results. Our website design services are built around a user-centric approach, ensuring your site is:

• Intuitive and User-Friendly: We create clear navigation and intuitive layouts that make it easy for visitors to find the information they need, leading to a positive user experience.
• Responsive Across Devices: Your website will look and function flawlessly on desktops, tablets, and smartphones, catering to today’s mobile-first audience.
• Optimized for Search Engines: We incorporate SEO best practices into the design and structure of your site, improving its visibility in search results and attracting organic traffic.
• Conversion-Driven: We strategically design elements like call-to-action buttons, contact forms, and landing pages to guide visitors towards desired actions, increasing your leads and sales.

We’ll work closely with you to understand your brand, target audience, and business objectives. This ensures that the final website reflects your unique identity and achieves the desired outcomes for your business.

Protect and Enhance Your Online Reputation

Your online reputation is your most valuable asset. Negative reviews, inaccurate information, or damaging content can harm your credibility and deter potential customers. Our reputation repair and management services safeguard your brand image, address negative sentiment, and build a positive online presence. We’ll monitor reviews, engage with customers, and develop strategies to showcase your expertise and trustworthiness.

Ready to take control of your online narrative? Contact us today to learn how our reputation management services can protect your brand and foster trust with your customers.

Unearth Hidden Opportunities with an In-Depth SEO Audit

Curious about your website’s strengths and weaknesses? Our comprehensive SEO audits delve deep into your site’s technical setup, content quality, backlink profile, and overall performance. We’ll uncover hidden issues that may be hindering your rankings and provide actionable recommendations to improve your visibility in local search results.

Ready to discover the untapped potential of your website? Request a free SEO audit today and get a detailed roadmap for driving more traffic and generating higher-quality leads for your home service business.

Unlock the Power of Your Marketing Data

Don’t let valuable insights slip through the cracks. Our marketing data analytics services leverage the power of Google Search Console, GA4 (Google Analytics 4), and Google Tag Manager to give you a crystal-clear understanding of your website’s performance. We’ll track user behavior, measure campaign effectiveness, identify high-performing keywords, and uncover hidden opportunities for growth. With data-driven insights at your fingertips, you’ll be equipped to make smarter marketing decisions and optimize your strategies for maximum impact.

Ready to turn data into actionable results? Contact us today to learn how our data analytics expertise can transform your marketing efforts.