Why Adding Someone to Google My Business is Important

How To Add Someone to Google My Business (Step-by-Step) is a crucial skill for business owners looking to optimize their online presence. If you’re short on time, here’s a quick answer:

  1. Sign in to your Google My Business account.
  2. Choose the location where you want to add a user.
  3. Select ‘Users’ from the left menu.
  4. Click ‘Invite new user’.
  5. Enter the email and select the user’s role.
  6. Click ‘Invite’.

With over 8.5 billion searches per day on Google, your business must leverage tools like Google My Business (now called Google Business Profile) to stand out. Properly managing user roles within your business profile can make a significant difference. From updating business details to responding to customer reviews, different user roles—Primary Owner, Owner, and Manager—allow varying levels of access, making it essential to know how to add users correctly.

I’m Danielle Birriel, Founder and CEO of D&D SEO Services. With over a decade of experience helping local businesses implement effective SEO strategies, I understand the nuances of How To Add Someone to Google My Business (Step-by-Step) completely. Let’s explore this process to ensure your business gets the local visibility it deserves.

Step-by-step guide for adding users to Google My Business - How To Add Someone to Google My Business (Step-by-Step) infographic pyramid-hierarchy-5-steps

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Step 1: Sign in to Your Google My Business Account

To begin adding someone to your Google My Business (GMB) account, the first thing you need to do is sign in. This step is straightforward but crucial.

  1. Go to the Google My Business website: Open your web browser and steer to business.google.com.

  2. Sign in with your Google account: Use the Google account that manages your business profile. If you don’t have one, you’ll need to create a Google account first.

  3. Access the GMB dashboard: Once signed in, you’ll be directed to the Google My Business dashboard. Here, you can manage all aspects of your business profile from one place.

  4. Choose the appropriate business location: If your business has multiple locations, select the specific location where you want to add a user. This ensures that the user gets access to the right profile.

Google My Business Dashboard - How To Add Someone to Google My Business (Step-by-Step)

Pro Tip: Make sure you’re using the correct Google account associated with your business. This avoids any confusion and ensures that you have the right permissions to make changes.

By signing in and accessing your dashboard, you’re now ready to move to the next step in How To Add Someone to Google My Business (Step-by-Step).

Step 2: Steer to the User Management Section

Now that you’re signed in to your Google My Business (GMB) account, it’s time to steer to the user management section. This is where you can review who has access to your account and invite new users.

  1. Click on the Hamburger Menu: In the top left corner of your screen, you’ll see the hamburger menu icon (three horizontal lines). Click on it to open the main navigation menu.

  2. Select “Users”: From the menu, click on the “Users” option. This will open the user management screen.

  3. Review Existing Users: Once you’re in the user management section, you’ll see a list of all users who currently have access to your business profile. This is a good opportunity to review and clean up any outdated permissions. For example, if an old employee or past vendor still has access, you can remove them by clicking the X next to their name or email.

  4. Check Access Levels: Each user will have a designated role, such as Primary Owner, Owner, or Manager. These roles come with different levels of access and permissions. Make sure the roles are appropriate for each user.

Review who has access to your account and do some clean-up if needed. - How To Add Someone to Google My Business (Step-by-Step) infographic simple-info-card-dark

Pro Tip: Regularly reviewing access helps maintain the security and integrity of your business profile. Only grant permissions to users who absolutely need it.

By navigating to and understanding the user management section, you’re now ready to invite a new user in How To Add Someone to Google My Business (Step-by-Step).

Step 3: Invite a New User

Now that you’ve reviewed the existing users and their roles, it’s time to invite a new user to your Google My Business (GMB) account. This is a straightforward process, but it’s important to choose the right role for the new user.

  1. Click on the “Invite New User” Icon: In the user management section, look for the “Invite New User” icon. This is usually located in the top right corner of the screen. Click on it to start the invitation process.

  2. Enter the Email Address: A new window will pop up, prompting you to enter the email address of the person you want to invite. Make sure you type it correctly to avoid any delays or errors.

  3. Select the User Role: This is a crucial step. Google My Business offers three main roles:

    • Primary Owner: This role has the highest level of access. The primary owner can do everything, including adding and removing other owners and managers. There can only be one primary owner at a time.
    • Owner: Owners have almost the same permissions as the primary owner, but they cannot remove the primary owner or transfer primary ownership. Multiple owners can be added.
    • Manager: Managers have fewer permissions. They can edit business information, manage reviews, and post updates, but they cannot add or remove owners or managers.

  4. Choosing the Right User Role: Think carefully about which role is appropriate for the new user. For example, if you’re adding a business partner who needs full access, you might choose the Owner role. If you’re adding an employee who will handle customer reviews and posts, the Manager role would be more suitable.

Pro Tip: Only grant the Primary Owner or Owner roles to people you fully trust, as they have significant control over your business profile.

  1. Send the Invitation: Once you’ve entered the email address and selected the appropriate role, click the “Invite” button. This will send an email invitation to the new user. They will need to accept the invitation to gain access.

Now that you’ve invited a new user and chosen the right role for them, they will receive an email prompting them to accept your invitation. Once they accept, you’ll get a notification confirming their addition to your account.

Next, we’ll discuss Step 4: Assign the User Role to ensure the new user has the correct permissions to manage your Google My Business profile effectively.

Step 4: Assign the User Role

After inviting a new user to your Google My Business (GMB) account, the next step is to assign the appropriate role. This ensures they have the correct permissions to manage your business profile effectively.

Select the Role

When adding a new user, you have three main roles to choose from:

  1. Primary Owner: The highest level of access. The primary owner can do everything, including adding and removing other owners and managers. Only one primary owner is allowed at a time.
  2. Owner: Owners have almost the same permissions as the primary owner but cannot remove the primary owner or transfer primary ownership. Multiple owners can be added.
  3. Manager: Managers have fewer permissions. They can edit business information, manage reviews, and post updates but cannot add or remove owners or managers.

Permissions

Each role comes with different permissions:

  • Primary Owner: Full control, including adding/removing users and business listings.
  • Owner: Can edit business details, manage reviews, and post updates but cannot remove the primary owner.
  • Manager: Can manage reviews, post updates, and edit business details but cannot add/remove users or listings.

Manage Reviews

Managers and owners can respond to customer reviews, which is crucial for maintaining a good reputation. According to a study by BrightLocal, 79% of consumers trust online reviews as much as personal recommendations. So, having someone to manage and respond to reviews promptly is essential.

Post Updates

Both owners and managers can post updates about your business. This includes:

  • Daily Deals
  • Current Promotions
  • New Items
  • Company News
  • Upcoming Events

Google Posts allow you to share updates directly in Google Search and Maps results, making it a powerful tool for engaging with customers.

Example

If you’re adding an employee to handle customer interactions, the Manager role would be ideal. They can manage reviews and post updates without having the authority to make high-level changes.

Pro Tip: Only grant the Primary Owner or Owner roles to people you fully trust, as they have significant control over your business profile.

Once you’ve selected the appropriate role, the new user will receive an email invitation. They need to accept this invitation to gain access to your GMB account.

Next, we’ll cover Step 5: Send the Invitation to finalize the process.

Step 5: Send the Invitation

Once you’ve assigned the appropriate role to the new user, it’s time to send the invitation. This step is crucial as it allows the new user to accept the role and start managing your Google My Business (GMB) account.

Sending the Invite

  1. Click on “Invite”: After assigning the role, click the “Invite” button. This action will send an email invitation to the new user.

  2. Email Notification: The new user will receive an email from Google My Business, prompting them to accept the invitation. The email will include a link to join your business profile.

  3. Accepting the Invitation: The new user must open the email and click on the “Accept Invitation” link. This will redirect them to the GMB dashboard, where they can confirm their role.

Notifications

  • You Receive a Notification: Once the new user accepts the invitation, you will receive a notification confirming that they have joined your GMB account.
  • User Confirmation: The new user will also see a confirmation message on their dashboard, indicating that they now have access to manage your business profile.

Example

Imagine you’ve added a new marketing manager to your team. You’ve assigned them the Manager role to handle customer reviews and post updates. By sending the invitation, you ensure they get the necessary access quickly and can start contributing to your business profile.

Pro Tip: Remind the new user to check their spam or junk folder if they don’t see the invitation email in their inbox.

By following these steps, you can efficiently add new users to your Google My Business account, ensuring they have the right permissions to help manage and optimize your business profile.

Next, we’ll address some Frequently Asked Questions about Adding Users to Google My Business.

Frequently Asked Questions about Adding Users to Google My Business

How do I add someone to my Google My Business account?

Adding someone to your Google My Business (GMB) account is straightforward. Follow these steps:

  1. Sign in: Log into your GMB account.
  2. Steer to User Management: Click on the “Users” option in the left-hand menu.
  3. Invite New Users: Click on the “Invite New User” icon.
  4. Enter Email and Role: Add the new user’s email address and assign them a role (Owner, Manager, or Primary Owner).
  5. Send Invitation: Click “Invite”. The new user will receive an email to accept the invitation.

Pro Tip: Make sure the new user checks their spam folder if they don’t see the invitation email.

Can you have multiple users in Google My Business?

Yes, you can have multiple users in your Google My Business account. There are three types of roles you can assign:

  • Primary Owner: There can only be one primary owner. They have the highest level of access.
  • Owner: You can have multiple owners. They can edit business details, add/remove users, and manage locations.
  • Manager: You can have multiple managers. They can edit business information but cannot add/remove users.

Example: If you run a multi-location business, you might assign Owner roles to regional managers and Manager roles to store managers.

How do I add someone to my Google account?

Adding someone to your Google account grants them access to various Google services. Here’s how to do it:

  1. Sign in to Your Account: Go to your Google account settings.
  2. Steer to Permissions: Look for the “Security & Privacy” section and click on “Manage third-party access”.
  3. Grant Access: Click on “Add another account” and enter the new user’s email address.
  4. Set Permissions: Choose the level of access you want to grant (view, edit, etc.).
  5. Send Invitation: Click “Send Invite”.

Pro Tip: Regularly review and update permissions to ensure only current employees have access.

By following these steps, you can efficiently manage user access to your Google My Business and Google accounts, ensuring your business information remains accurate and secure.

Next, let’s dive into some Conclusion.

Conclusion

At D&D SEO Services, we understand the importance of managing your Google My Business (GMB) profile effectively. Adding users to your GMB account is a crucial step in maintaining and optimizing your online presence. This ensures that the right people have access to manage your business details and engage with your customers.

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Our expertise in local SEO ensures that your business stands out in local search results. We use proven techniques to improve your rankings, attract more local customers, and increase your revenue. From optimizing your GMB profile to managing customer reviews, we cover all aspects of local SEO to help your business thrive.

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Partner with Us

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By following the steps outlined in this article, you can efficiently manage user access to your Google My Business account, ensuring your business information remains accurate and secure. Let us help you make the most of your GMB profile and drive growth for your business.